Today there are many social networks in which we can create content, and trying to address them with quality information can involve immeasurable investments of time and energy (our greatest assets). It is undeniable to say that social networks are the best marketing tools in history, since they allow us to create networks of loyal followers in relation to the value of our content.
In today’s blog we will show 3 tools that will help us schedule content on various social networks and thus save on our greatest assets.
1 # Hootsuite
It is one of the most popular and used content programming tools in this niche. It allows directing several publications automatically on various social networks such as Facebook, Instagram, Twitter, Linkedin, WordPress, among others.
But what makes Hootsuite different from the other tools on the market is the excellence of all its services such as the analysis of publications, the management of the calendar to publish and its notifications in relation to possible relevant conversations that have been generated in your publication.
2 # Everypost
It is another great solution to organize our content on social networks. This page stands out not only for offering the same services as the others in its market but also for its Social Metrics.
By this we mean the analytical system that Everypost has to give us advice and information about our publications on different social networks, with the respective feedback from our followers
3 # Buffer
Last but not least we have Buffer, the advantage that this tool has over the others mentioned is its versatility to offer performance to groups of publishers.
Yes, groups of publishers since nowadays many of the accounts in social networks are not run by a single person but there is a public relations team behind it, and Buffer provides a magnificent synchronization service for when there is more than one person managing a pack social networks.
Although these tools can help you to be more efficient and increase the number of visits on your social networks and on your website, but if you do not have a good defined marketing plan, most of these visits will be temporary, since the reader is not encouraged to to consume content again.